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JUNG SUNG DAM
정성담
Brief
'정성담'은 참되고 건강한 마음으로 정성껏 음식을 만드는 한식 브랜드입니다.
브랜드의 심볼 마크는 맛있는 음식을 소중하게 올려놓은 감사의 마음을 나타내는 ‘소반’을 상징합니다. 브랜드의 로고 타입은 정성 어린 음식을 받치고 있는 믿음직한 마음의 ‘대들보'의 이미지로 탈 네모꼴 형태로 시각화하였습니다.
Client: JungSungDam 정성담
Description: Rebranding
Role: B.I, Package Design
Date of completion: December 2020
Cooperation: GaramGaram Studio(Garam Kim)
Motion Design: Hyeonjin Lee
Photo: Juyeon Lee
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